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Living Labs in the Green Economy - Real-world Innovation for User-Integration and Sustainability

Mar 2015 to Feb 2018

The project demonstrates the potential of LivingLabs in the Green Economy. Within the project, innovations for assistance systems in the key areas of sustainable consumption (“living”, “retail”, “mobility”) are developed. In three German LivingLabs, companies and research organizations create and test new prototypes and business models with specific engagement of users.

Green Travel Transformation - A model for an integrated transformation process towards sustainable business practices in tourism

May 2015 to Apr 2018

The aim of the project is to significantly increase the share of more sustainable travel options in all booked travel products. Thus it is necessary that such travel products are visible (labelling) and bookable (within the information and booking systems). Targeted consultation by the travel agency staff regarding the realization of sustainable holidays can increase the sense of responsibility, efficiency and potentially sufficiency. Accordingly two aspects can be achieved: The advantages and chances of sustainability become visible to travelers and travelers have the possibility to specifically book sustainable products. Thus the sense of responsibility, efficiency and potentially sufficiency can be combined: The traveler consciously and frequently decides to travel sustainable. Hence travel products will be promoted, which use less resources, are bound to a favorable economic and social contexts and thus better correspond to the sustainability criteria.